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Google Ads isn’t what it used to be—and if you’re not adapting, you could be missing out on profitable leads. In our latest podcast, Henry Heredia, Director of Product Development, and Melanie Montaagudo, Digital Marketing Specialist at OMG National, break down the big changes shaping Google Ads and Local Service Ads. From the new “pay-to-play” … Read more
Ever feel like Google is playing hide-and-seek with your business, and you’re always “it”? You’re not just imagining things. Showing up on the first page of Google isn’t what it used to be, and for busy business owners, figuring out why can be a headache. The simple truth is, we’re now in a “pay-to-play” world. … Read more
Sans the conspiracy theorists and anti-monopoly folk, Google is more than a household name; for better or for worse, it is a beacon of trust. After several decades of trusting that a searcher’s answer lay in those “10 blue links”, consumer behavior has become galvanized to using the search giant to find what they are … Read more
Intro Carrie and Fred, owners of Fred’s Towing & Transport, already ran one of the most trusted heavy-duty towing operations in North Carolina. With several tow yards and a fleet of unmistakable red trucks, business was strong. But they saw opportunity just across the border. In Southern Virginia, —particularly along the busy highways near South … Read more
