How Google Guarantee is Helping Small Business

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Google Guarantee is the hero that small business, in-home service providers need.   Google Guarantee, part of the Google Local Services umbrella, is changing the game for mom and pop service providers. For those unfamiliar with the program, Google Guarantee is a screening process orchestrated by Google, which qualifies businesses to be “guaranteed” for the consumer, … Read more

“Google Screened Program” for Professional Services

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Google Continues to Innovate With New Ad Unit for Professionals: Google Screened What’s New Following the early success of the “Google Guarantee” for home service providers and its Local Service Ads, the Mountain View, California behemoth has launched Google Screened. With a wide scale roll-out during 2019, front page results are now being dominated by … Read more

Three Types of Winning Content That Every Business Has

Feb2020 Blogheader

We live in a world where the things that businesses post on social media do not generate many, if any views. This is because Facebook wants businesses to pay for the distribution of their content on its news feed. While everyone these days is a content producer, the idea that businesses can stand out without … Read more

OMG’s 10 Tips for Local Business Success in 2020

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Google My Business (GMB) is the most important property for a local businesses on the Internet.  Tip 1: GMB is not static, it is a dynamic property and requires business interaction. Having a GMB page is not enough to be successful. Businesses must interact with their GMB page through review responses, rich content, and social … Read more

Soliciting Reviews – Leverage Your Own Customers & Impact Your Search Results

Dec2019 Blogheader

We’ve all been there… you need a new service provider, you ask a friend or relative for a personal recommendation, and short of receiving one, you go to Google, Yelp, or Facebook to find the next best thing, a review. When the internet was new and businesses created their first-generation websites, we only had biased … Read more

Marketing Transparency: OMG’s Core Value

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The lack of transparency between businesses and their marketing companies is the number one reason for mistrust and confusion for advertisers. As small businesses utilize internet advertising more and more, they are demanding to know how their dollars are being spent and how their marketing products are working for them. Advertisers in record numbers are … Read more

Free 6 Point Competitive Analysis

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Free 6 Point Competitive Analysis In business, one of the biggest struggles is finding ways to gain an edge over your competitors. One way to do this is by understanding what your competitors are doing to successfully market their business. Spying on your competitors is not about stealing their secrets; rather, it’s a way to … Read more

All-New Online Marketing Report Card

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All-New Online Marketing Report Card Back in the mid 80’s, Michael Knight spoke to his car, “Kitt”, on Knight Rider. The crew of the Star Trek Enterprise spoke into a bracelet on their wrists on Star Trek. Slowly but surely, what seemed to be futuristic has become part of our lives. From talking to our … Read more

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