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Advertising During Difficult Times

August 5, 2022 Turn on the news these days and surely, you’ll see it, a debate about whether we are, or are not in the grips of a recession. Economists...
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5 Warning Signs That it Could Be Time to Select a new Google Ads Specialist

Few advertising options have become as powerful for small businesses as Google Ads. Creating a winning campaign on your own has changed drastically over the years, and for most business...
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Organic, On-Page SEO not Getting Respect Amongst Sexier Options

Yes, I said “Sexier”! Sexier because pay-per-lead options are faster. Sexier because new ad platforms are fun for marketers. Sexier because anything is better than the labor intensive work involved...
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Failure to Appear – Google Reviews Disappearing Amidst Recent Change in Algorithm

Frustrated by a lack of “stickiness” from recent Google reviews? Noticed that previous reviews have been removed from your business profile?Are customers giving a positive review, only to have it...
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There are 3 main drivers of rank on Google. These elements combine to create measurable change for those companies who take heed.

Google is all powerful when it comes to bringing consumers to you online, in fact recent surveys have shown that more than 90% of all local search traffic is directed...
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Google Business Profile – Deploy Your Secret Weapon

Just when you got comfortable navigating Google My Business…. perhaps using the app from your phone to update your information, or to answer a review, the search giant has pulled...
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What Are Google Local Services Ads & How Are They Positioning Businesses at The TOP of Google?

Trust, credibility, and reach are three of the critical components that businesses must consider when consumers are searching online. When a potential client is searching online and your business does...
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Top 5 Things Your Small Businesses Should Consider About Your Website

For nearly twenty years, small businesses have created websites to help tell their story to potential customers. These sites are built and organized to share content and a message, but...
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You Gotta Pay, If You Wanna Play

Local businesses have had to adapt to a major shift in Google’s first page search results. The change is simple to see and understand, requiring a different approach, mindset and...

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