WebWorx Professional Case Study
Background:
Maritime TOAR Assessments provides mariners a platform to complete their mate/master towing endorsement. In partnership with the United States Maritime Resource Center, an independent, non-profit organization specializing in navigation safety, simulator training, and assessment programs. They provide USCG approved, shore-side full bridge simulator training and assessments. They offer mariners the assistance to complete all TOAR assessments in the presence of a designated examiner.
Before & After
This client has been a client of ours for many years and they have decided that it was time to revamp their website with us.
The Methodology
Our goals were to increase traffic to the client’s website in order to increase their customer acquisition. There are various website best practices that were implemented:
Clear call to actions throughout the design
- Both on the homepage and service pages so that customers can easily request an estimate
- Consistent floating call to action on mobile as well
Simple to digest paragraphs of information with imagery to match
Highlight of customers reviews to build trust
Simple eye catching design; less cluttered
Setup Google Analytics
Setup Goal Conversions: Form Fills, Phone Calls, Maps Clicks, Email Clicks
Website Performance
Performance, Accessibility, Best Practices, SEO (8/13/2023)
![Main Logo [dark Background]](https://omgnational.com/wp-content/uploads/2019/10/Main-Logo-dark-background-300x81.png "Main Logo [dark Background]"){kind=logo}
