Centralize Your Marketing for a Smarter Year Ahead A new year is the perfect time to simplify, strengthen, and scale your marketing. Too many businesses juggle disconnected vendors, scattered strategies, and overlapping costs. The result is wasted spend, mixed messaging, and missed opportunities. This year, consolidation is the advantage. By centralizing all your marketing under ... Read more

The post One Strategy. One Team. Bigger Results. appeared first on OMG National Small Business Marketing.

Ever feel like Google is playing hide-and-seek with your business, and you’re always “it”? You’re not just imagining things. Showing up on the first page of Google isn’t what it used to be, and for busy business owners, figuring out why can be a headache. The simple truth is, we’re now in a “pay-to-play” world. ... Read more

The post Stop Wasting Money on Google Ads! A No-Nonsense Guide for Business Owners appeared first on OMG National Small Business Marketing.

The Bottom Line Up Front Change in digital advertising is constant, but our goal is to make sure you’re always ahead of the curve. The shift to the Google Verified badge marks a major milestone in the Local Services Ads platform. OMG National is monitoring this rollout closely, sharing client feedback with Google, and ensuring ... Read more

The post New Look to Google Local Services Ads: What You Need to Know appeared first on OMG National Small Business Marketing.

If you’re a local business owner – whether you run a storefront, work from home and travel to customers, or do a bit of both – you know how vital your Google Business Profile is for getting found and attracting new clients. But we also know the frustration that can come with getting it verified, ... Read more

The post Video Verification Got You Stumped? Google’s Expert Tips for Local Service Businesses appeared first on OMG National Small Business Marketing.

At OMG National, we’ve been helping local businesses get found online for a very long time – well before “Home Service Ads” were just a glimmer in Google’s eye in 2016. We’ve seen the search engine results page (SERP) change a lot over the years, and right now, it’s going through another major shakeup. If ... Read more

The post The Google Shuffle: How to Stay Visible When the Search Results Page Changes appeared first on OMG National Small Business Marketing.

By now, you might’ve seen other home, professional, or medical service providers offering their services at the VERY top of Google with Google Local Services Ads, they look like the image below:  You may be wondering how you can get your practice up there and what exactly those ad sets are… You’re in the right ... Read more

The post What is Verified by Google for Allergists? appeared first on OMG National Small Business Marketing.

By now, you’ve likely come across Google Local Services Ads while browsing online. These ads prominently feature at the top of Google Local Search results. Only specific home and professional service providers are eligible to utilize these ads, and plumbers are among those eligible. As shown above, these ads command the top spots in Google ... Read more

The post What Are Google Local Services Ads for Plumbers? appeared first on OMG National Small Business Marketing.

As we know, Google is the undisputed Heavyweight Champion of Internet Advertising. Knowing how to harness the power and where to invest your precious marketing dollars is one of the most important decisions you can make. Pick the right solution, have it built out and launched properly, and continue to optimize it, stay organized with ... Read more

The post A Tale of Two Ad Types – Choosing the Right Google Ad Solution appeared first on OMG National Small Business Marketing.

Introducing the all new “VERIFIED BY GOOGLE” Advertising Program for Dentists. Connecting your practice to new patients at warp speed! We’re thrilled to announce a Powerful new opportunity for applicable clients & new customers alike:  Dentists have been added as a new category to Local Services Ads by Google, available for sign-up today (Nationwide) in ... Read more

The post Google adds Dental Professionals to its Local Services Ads Program appeared first on OMG National Small Business Marketing.

Positioned at the top of Google and only being responsible to pay for QUALIFIED leads might sound too good to be true however, this program is as real as it gets and has been successfully launched for other industries – the proof is in the pudding – Google is positioning qualified businesses to the TOP ... Read more

The post How Do Cleaning Companies Become Google Guaranteed? appeared first on OMG National Small Business Marketing.