Google Local delivers more new customers to small businesses than any other property in the history of the world!
People conduct 7 billion searches a day on Google and 46% of these searches have local intent. Of the 3.4 billion “local” searches a day, 92% of the searchers will pick a business from the first page of Google’s search results.
Businesses must have a solid plan to continuously work with Google to improve their rank and visibility. Google My Business is in actuality, a set of tools to manage your complete business presence across Google Search and Map properties.
Just being there though is not enough – rank matters and page one positions get businesses more new customers, on desktops and phones! In fact, consumers rarely look past the first few results when performing a search, so it’s crucial to make sure your Google My Business and Maps listings are optimized to show up high first for relevant searches.
Ranking high on Google is a complex and diverse mix of ever changing requirements and strategies including the optimization of Google Local profile information, Google Reviews, Q&A’s, business citations, Google posts, web site dependencies and more!
Image matters, and the look and feel of your Google My Business page may be the most important component of your business image – anywhere. Beyond ranking high, having complete information and active social and incentive-based engagement with your profile gives confidence to consumers to choose your business. This includes native tools like Google’s Offer or Events.
Being seen is critical to getting new customers on Google and at OMG, we put rank front and center and we are transparent with our efforts. So, go ahead and get your complimentary OMG Rank Grid Report and see how your business is ranking in your target geographies.
OMG’s industry’s leading hype-local mapping technology identifies opportunities and weaknesses using your business rank. We study your competitors and get to the bottom of what it is going to take to move the rank of your business and maximize the opportunity for you to generate new revenue.