An on-demand pay-per-lead program and a constant flow of free calls!

There are two new types of sponsored ad units atop Google. They are businesses that are “Guaranteed” or “Screened”. They provide Google users who interact with the ads, an added sense of security and reliability. This change represents one of the biggest transformations to date in the local advertising industry. Google Calls Advisor is your opportunity to cash in early on this first-of-its-kind, pay-per-lead program, called Local Services Ads (LSA). Approved LSA advertisers are proudly displayed next to a green, check-mark Google badge on the top of search results.

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Benefits of the Badge

  • Ads that display on TOP of Google’s search results

  • Upgrade status to a trusted, Guaranteed or Screened provider

  • Maintain a Local Services Ads business profile

  • Pay for leads, not clicks, on a cost-per-call or message basis

  • Demonstrate your company’s dedication to safety and service

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Google Screened is for Professional Services providers. This groundbreaking program is designed for lawyers, financial planners, real estate agents, photographers, event planners, and tax specialists.

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The Google Guarantee program now covers most home service categories. The badge for Guaranteed providers signifies that the business has been verified and Google backs the services the business provides.

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