In today’s on-line environment, the reputation of your tow business directly impacts the number of calls that you will get.
When most people think about reputation, they think about reviews. This is for good reason, as a reported 88% of consumers say that they trust online reviews as much as personal recommendations. Positive reviews produce an average of 18% uptick in cash calls for tow companies, like yours. This is a meaningful uptick for a tow business and it is within your power to control and influence your business reputation.
While reviews determine who does business with you, they also impact where your tow business shows up in search results. Google cares about giving the best answers to searchers. The best answers means providing quality tow companies first. Sure, distance and relevance are important, but equally as important is your business reputation. The number and quality of your business reviews determine your search positioning.
With OMG National by your side, you will get more reviews. We will also monitor reviews and even respond to reviews, on behalf of your business. A business that takes the time to respond reviews will generate a .53 higher star rating on average. Responding to reviews also sends an important message to customers about the type of tow business that you are – one that cares.
Reviews are not the only important aspect of reputation. Managing your brand’s reputation starts with providing a great client experience. Client experience starts with your tow business information online. The accuracy and reliability of this information across dozens of search services on maps, apps, search engines, and voice assistants is very important in setting proper expectations with your customer and starting their experience with your company on the right foot. OMG National helps business publish consistent, quality and accurate information across the web on over 75 sites where customers find you. This can be an otherwise daunting task for most business owners but it is an important one in the context of business reputation.
We know the importance of getting new cash calls and we are standing by to take your business to the next level by improving your reputation online. Don’t wait to see your reputation online, create your reputation online with OMG Tow Marketing!